SPOC Develop the data literacy of your company

What you will learn

> Understand why it’s essential to establish a shared data culture today
> Understanding of a use case and its stakeholders
> Developing levels of data literacy
> Learn to make decisions with data
> Understand how data disrupts and evolves business models
> Understand the impact of data on management and organization methods
> Apply this paradigm shift to business practices
> Understand how everyone is responsible for business data

Course program

INTRODUCTION: WHY BE INTERESTED IN DATA

Data: why are we witnessing a revolution?
> Acceleration: the world before, the new world
> The 5 V: Volume, Velocity, Variety, Veracity, Value

MODULE 1: DATA, A MEANS OF CREATING INTERNAL AND CUSTOMER VALUE

> Value of data and use cases
> Improvement of current business and processes
> Put the customer at the heart of the approach
> Data at the service of improving the customer experience

MODULE 2: DATA AS A SOURCE FOR NEW BUSINESS MODELS

> New business models based on data
> Platform companies
> Inspire business platforms

MODULE 3: IMPACTS ON WORKING METHODS 

> New working and team work models

> Data project : stakeholders and their relationships

> Focus: jobs that use and handle data (data scientist, data analyst, etc)

> Framework for a use case: example of Malakoff-Méderic

> Cultural and status change for employees

MODULE 4: A REVOLUTION CENTERED AROUND TECHNOLOGIES

> Datalakes

> API and Open APIs 

> Data architecture: horizontality and opening 

> AI: technologies and their impacts

MODULE 5: DATA & COLLABORATIVE RESPONSIBILITY

> Main steps of a data approach

> Why GDPR and data privacy are everyone’s concern

> Grow your data-literacy

MODULE + : OUR DATA HOW-TO-GUIDEGUIDE 

– What’s a Data?
– Where does the data come from?
– What do we call “analytics”?
– Main Data vizualisation and processing tools
– Main steps towards resolving problems thanks to the data
– What’s AI ?
– Glossary
– Exercises to handle data for real

Speakers

gilles babinet

Gilles Babinet

Serial entrepreneur and expert in digital transformation
Marion Moreau

Marion Moreau

Director of Sigfox Foundation
Jérémy Harroch

Jérémy Harroch

Founder & CEO, Quantmetry
Jean-Bernard Jansen

Jean-Bernard Jansen

Data Architect, Dataiku
Philippe Colombet

Philippe Colombet

Chief Digital Officer, Bayard, Ex-Director of Strategic Partnerships, News & Publishers, Google
Romain Dardour

Romain Dardour

Cofounder and Chief Operating Officer, Hull.io
Sylvain Goussot

Sylvain Goussot

VP Carrier Services, Big Data & Innovation, Bouygues Telecom
sophie

Sophie Cohendet

Co-founder, LearnAssembly
Jérémy Dallois

Jérémy Dallois

CEO ReachFive
Aleksander Callebat

Aleksander Callebat

Data Scientist, Microsoft
Raphael Soulignac

Raphaël Soulignac

Chief Data Scientists Officer, Malakoff-Médéric
Kevin Echraghi

Kevin Echraghi

Senior Innovation Analyst, Fabernovel, author of Gafanomics
Quentin Jamrozik

Quentin Jamrozik

Consultant, GRT Gaz

Participant profile

THIS PROGRAM APPEALS TO:

Direction of transformation
> Employees of the business divisions
> Digital project managers
> Marketing managers
> HR Managers
> IT Department
> Consultants
> Any team members in decision-making roles thanks to data (marketing, trades, etc.)

WHAT TO EXPECT:

> Un parcours pédagogique d’une durée de 6-7 semaines à suivre selon votre rythme et vos disponibilités

> Des vidéos pédagogiques synthétiques posant les bases

> Des retours d’expérience et décryptages d’experts (DSI, CDO, DPO, consultants, DRH)

> Des activités pédagogiques vous permettant de décliner sur votre métier ou votre entreprise les notions abordées

> Des ressources pédagogiques pour aller plus loin

> Une communauté pour poser vos questions et interagir

WHY REGISTER?

> Take the first step to ensure that your employees become data-driven
> Reassure your employees on an area that is often perceived as being reserved for “specialists” or “mathematical” profiles
> Help your employees project fundamental data in their activity
> Acquire the first concrete tools for reading and analyzing data

Educational characteristics

In-company format

Price on quote

Rates on a sliding scale according to the volume of learners.


Multi-platform path that can be integrated into your LMS platform and customizable according to challenges, sector and maturity.

Open enrollment/Individual participants

€490 HT (€588 VAT)

Next session: beginning may 29, 2018.

Length: 6-7 weeks