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Promoting your
learning offer
- There is no doubt that you offer high quality learning programs. But what’s the point if you are the only one to know about them? It’s time to boost your learning offer by promoting it.
- Increase the iaWith our program, you will learn digital marketing and communication techniques to value and promote your learning offer to your internal or external customers.mpact of your offer by providing everyone with the program they need
Next session: on request
Our key ingredients
to success
Flexible
On-site or 100% remote
Accessible
Prices adapted to the companies' and employees’ needs
Social
A peer-to-peer learning community
Concrete
Operational activities, experience sharing and concrete cases
Learning objectives
At the end of the program, you will be able to:
- Analyze a target group of learners to position and build the value proposition of a learning experience
- Build a learning program’s communication strategy
- Create communication content (teaser, flyer, banner, emailing campaign, posts for social networks)
- Adopt a consulting posture towards your buyer
Target
This training is for:
- Professionals in learning, human resources or development
- Coaches
- Facilitators
- Managers of training organizations
Our offer
Inter-company program
Basis: 1290€ pre-tax value/person
Option to be financed by OPCO
Intra-company (minimum of 5 participants) - on quotation
Option to be financed by OPCO
Intra-company (minimum of 5 participants) - on quotation
Included in the offer:
- Personalized feedback from the Learn Assembly learning team on the work done during the program
- 2 on-site days or 3 virtual classes of 3 hours with individual feedback from the Learn Assembly team
- Certificate of success delivered by Learn Assembly
Program
Part 1
Build a marketing strategy for your learning project
- Learning objectives
- Define your learning product’s target and positioning
- Learn to select the right communication channels for your audience
- Choose the right tone to communicate
Part 2
Build a communication plan
- Learning objectives
- Create a communication plan
- Choose the right KPIs to analyze and adapt you campaigns
Part 3
Produce content to promote your offer
- Learning objectives
- Create a page to promote your learning program on your company’s website
- Design a video teaser
- Build a campaign on social networks
- Write a newsletter
Here is a preview
They trust us
Testimonials
The program “Promoting your learning offer” has an NPS of 8.1/10
“Thanks to the program, I understood how important it is to build an action plan for your team and thoroughly implement the marketing and communication tools”, Laurent G.
“The program helped me see the importance of exchanging with the communication team, especially regarding the KPIs to consider when promoting your learning offer”, Elodie M.